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Adidas v. Nike: The race to win the sneaker, athletic wear metaverse

By: nftjedi December 14, 2021December 14, 2021

UncategorizedAdidas, fashion NFTs, Metaverse, Nike, slider, sneakersLeave a Comment

The morning after Nike’s big announcement in acquiring the hot NFT fashion brand RTFKT, the battle lines are clear. Adidas and Nike are both already “all in” on the metaverse, make no mistake. Adidas has partnerships with the Bored Ape Yacht Club (BAYC), perhaps the hottest NFT collection this year, as well as with PUNKS…

Nike doubles down on metaverse, acquiring fashion NFT brand RTFKT

By: nftjedi December 13, 2021December 13, 2021

Uncategorizedacquisition, fashion NFTs, Metaverse, Nike, RTFKT Studios, sliderLeave a Comment

A few days after Adidas announced its partnership with the Bored Ape Yacht Club, Nike countered with a huge flex today, acquiring the hot crypto fashion brand RTFKT Studios, which just dropped the reveal for its sizzling line of CLONE-X NFTs with the artist Murakami. The competition between Nike and Adidas to develop innovative products…